| What it does | UK accounting software for sole traders, landlords and limited companies with accountants on hand
| Month-end close software for CA firms in India
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| Stage | Not given
| Startup
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| Founded | Not given
| 2024
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| Based in | GB
| IN
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| Pricing model | Freemium
| Free trial
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| Pricing | Free trial for 30 days, no card required. Sole Trader, Property or Self Assessment: £12/month per active book. Limited Company: £24/month per active company book. Prices exclude VAT. Volume pricing available.
| Three monthly plans priced per active client: Essential ₹1,999/month (10 clients included, then ₹149 each), Firm ₹4,499/month (30 clients included, then ₹119 each), Scale ₹9,999/month (75 clients included, then ₹99 each). Annual billing includes 2 months free. All prices exclude 18% GST. Extra Whats
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| Key features | - Direct bank feeds from any UK bank
- Duplicate detection and transaction categorization
- VAT returns filing to HMRC
- MTD for Income Tax quarterly updates
- Payroll reporting to HMRC
- Full audit trail of all changes
- P&L and balance sheet reports
- Multi-property and income tracking
| - Extract: reads bank statements, Tally exports, and GST/TDS registers into structured lines
- Recon: matches bank to books in 5 passes (exact, same-day, close, firm rules, splits) with exception queues
- Narrate: drafts source-traceable monthly MIS with every figure linked to source transactions
- Chaser: sends automated document follow-ups via email and WhatsApp on schedule
- Full audit trail: logs all decisions, corrections, and sign-offs with who made them and when
- Unlimited users: entire firm can access, never priced per seat
- Integration with Tally and Zoho Books without migration
- Role-based access for partners, managers, and juniors
- Processing speed under 1 second from file to reconciled numbers
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| What makes it different | - HMRC-recognised software with direct filing
- UK accountants available within the software for questions and reviews
- Built and hosted in the UK with bank-level security
- Hands-off accounting available—users can have accountants take over
| - Exception-first design surfaces only genuine mismatches that need human judgment
- 100% source-traceable MIS figures linked to bank and book lines behind them
- Cost per client decreases with scale; ₹133 per client per month on Scale plan
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| Community votes | 0 | 0 |
| DR (Domain Rating by Ahrefs) | 35 ▲ +1 (up) since last check | 1 ● no change since last check |
| Trust Flow (Majestic) | 20 | 7 |
| Citation Flow (Majestic) | 30 | 15 |
| Referring domains (Majestic) | 84 | 4 |