| What it does | Understand what your startup equity is really worth — and what to do with it
| Track every asset you own on one interactive map
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| Stage | Not given
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| Founded | Not given
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| Based in | GB
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| Pricing model | Not given
| Free trial
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| Pricing | Free tools including estimator and calculators with no sign-up required. Equity Starter Kit: free download. Equity Toolkit — US: $39 (one-off). Equity Toolkit — Europe: €39 (one-off). Equity Position Report: $129 (includes toolkit). Optional 24-hour human review: additional $249. RSU Prep Pack: $19.
| Free tier: $0 for 3 assets. Paid: $47/month for 3 assets; additional assets cost $15/month for assets 4-10, $10/month for assets 11-25, and $5/month from asset 26 onwards. Maximum 100 assets at $677/month. Yearly plan saves 30%: $394.80/year for 3 assets. 7-day free trial requires card.
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| Key features | - Free share value estimator adjusted for common vs preferred, dilution and sale tax by country
- Free exercise cost calculator including AMT tax implications
- Over 250 US and 50+ European company guides with valuation data
- Tax guides for 7 countries: Germany, UK, France, Spain, Italy, Netherlands and Poland
- Free RSU withholding and ESPP analysis tools for public company stock
- Exit waterfall calculator showing proceeds after investor preferences
- Equity Position Report with personalized dilution and tax analysis
- Ready-to-send sale documents and Deal Room control panel
- Free equity glossary and 2026 liquidity data
| - Interactive global map with globe and country views
- Track property, vehicles, boats, aircraft, land, parking and equipment
- View value, income, expenses, yield and net worth for each asset
- Attach documents such as deeds and insurance
- Set reminders for renewals
- Track loans and mortgages with debt details
- Export data as PDF, Excel or CSV reports
- Performance ranking showing returns across portfolio
- Upload deed, invoice or contract to auto-fill asset details
- Create private read-only sharing links for accountants or partners
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| What makes it different | - Plain-English guidance with sources shown for tax rates, valuations and rules
- User maintains complete control over all decisions and equity
- GDPR-compliant data minimization with no data selling
- Structured A-Z deal map with clear professional stop points
| - One interactive map showing all asset types together
- Values come from you, not market estimates, ensuring accuracy to your beliefs
- No bank logins required or personal data collection
- Tracks ownership share for properties held with partners
- Works across multiple countries with globe and country views
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| Community votes | 0 | 0 |
| DR (Domain Rating by Ahrefs) | 70 ▲ +2 (up) since last check | 2 ▲ +2 (up) since last check |
| Trust Flow (Majestic) | 9 | 5 |
| Citation Flow (Majestic) | 27 | 21 |
| Referring domains (Majestic) | 55 | 10 |